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A Behind-The-Scenes Sneak Peek

The making of our Fall campaign.

A closer look at the madness—and the village that made it happen.

A Behind-The-Scenes Sneak Peek

The making of our Fall campaign.

A closer look at the madness—and the village that made it happen.


When the campaign images are as gorgeous as they are, it's so easy to overlook all of the time and effort that went into getting—and planning—that perfect shot. It's the kind of organized chaos us Virgos love...in the best sort of way. We assemble a group of amazing creative talent to bring our vision to life and everyone who has their hands in the shoot—both figuratively and literally—is part of the magic. See a few of the scenes from behind-the-scenes our latest shoot to launch our new Fall collection, available now.





As always, our A-team was on hand, and invested, to make this one turn out as beautifully as we'd hoped.


The mood and the look mirror the juicy colors and vibrant gemstones inspired by Ariel's trip to India—and its pink city magic.





Prop styling dreams are made of these.









The hands, the angle, the maneuvering to get the shot!



And shout out to the best in the biz who made it all happen. Dream team.


****** 

Photographer - Yoni Goldberg  

Photographer - Meredith Munn  

Videographer - Eddie Alvarez  

1st Asst - Jess Graye

Digitec - Andrew Harrold  

Hair/MU - Chiara Garay  

Model - Alisa Nadolishny  

Model - Christie Claude  

Hand model - Kacie Goddard 

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