Pretty New Packaging
If you're lucky enough to order a piece of AGJ—or get a special something from that someone special—you'll get to experience our all new packaging. As part of our bigger rebrand, which we launched just in time for the brand's tenth birthday, our packaging is something we can't stop obsessing over.
In the softest, eye-catching cornflower blue, every shipment comes in our signature gift wrapping. It starts with the yummy shipping box to keep your new pieces protected (sealed with our custom printed packing tape).
And because we have an eye on our future and our environment, all our corrugated mailers have the following sustainability properties in place: curbside recyclable and compostable (please remove the shipping label + packing tape first), biodegradable, contains a significant portion of recycled material, contains paper pulp that came from responsibly-managed forests, made from materials that can regenerate on a human time scale and be responsibly managed, and they are plastic-free.
Open it up to reveal our signature illustration printed in full color on the tissue paper. It features hand-drawings of some of our favorite things (books, rainbows, palm trees, ladies, mountains, flowers, fruit, oh my!). You'll see these elements throughout the site (and on our emails, too). We don't blame you if you want to reuse the tissue later, or keep it on hand for inspo.
Inside the tissue, you'll find our signature jewelry gift box. Open the box up to reveal what's inside...
Each piece of jewelry is tucked gently into its own suede jewelry pouch on a special insert, secured so your new jewels won't move around. The pouch is the perfect way to store your new AGJ at home or when you're traveling.
All AGJ also comes with an easy-to-reference Jewelry Care guide and polishing cloth, explaining our favorite ways to clean and care for your jewelry. Keep it on hand to make your AGJ last a lifetime. For more jewelry care tips, head over here.
Our eyes still light up every time we see an order wrapped up and ready to ship, and our hearts swell when a customer sees the new packaging for the very first time.
Open yours and share it online, using #agjeveryday.
All photos by Emma Feil.